The Story of MiniJumbuk

MiniJumbuk

The Story of MiniJumbuk

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The MiniJumbuk story, “Love Wool” is full of “improbabilities”.

First there’s the name “MiniJumbuk”.  What an odd name for a company that’s renowned as making the world’s best quality woollen bedding products. A company that’s one of the largest users of wool in Australia and won a national business award in 1986.

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It's a name that has strong links with the origins of the company; and another improbability. That a tiny “cottage industry” making fluffy souvenir sheep could lead to a major bedding manufacturer with a turnover exceeding $30 million a year, and employing around 70 people.

And what are the chances that you’d find such a company in a town like Naracoorte; with a population of  just over 5000 people, and hundreds of kilometres from the nearest major city or export terminal?  There’s not even  a working railway anywhere near the town!

As you delve further into the forty year history of MiniJumbuk, more odd facts arise.  A key moment in the development of the MiniJumbuk souvenir sheep was a tragic house fire at Kaniva, and the development of the woollen bedding came about because of a chance encounter between an arm load of wool and a deep freeze.  

And to add to the list of improbabilities, the person who drove the incredible growth of the company and who still heads MiniJumbuk, is a lovable larrikin character called Don Wray. He was a shearer, building worker and chef who knew nothing at all about running a business, and only got involved because of a bad back. 

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Book Measurements - 22cm WIDE x 23.5cm HIGH

Hard cover with removal sleeve

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