MiniJumbuk is proud to introduce Darren Turner, our Managing Director and April's Ambassador for Brand South Australia's I Choose SA for Industry initiative. Brand South Australia (Brand SA) is an independent, not-for-profit organisation that works with community groups, business, media and government to positively promote South Australia. The I Choose SA for Industry campaign focuses on a different industry sector each month, highlighting key industries and sharing the stories behind the people and business's impacting our state's economy.
As an April Ambassador, the month dedicated to showcasing small to medium enterprise, Darren was an ideal choice. Located in Naracoorte, MiniJumbuk has spent 40 years successfully expanding the business in regional South Australia. Darren joined the company as a young salesman and has been a major driver in the company's growth from humble beginnings to national and international acclaim. Affectionately known as Australia's favourite wool bedding, MiniJumbuk prides itself on handcrafting high quality wool bedding and continues to be an industry leader. 'In SA you do have an opportunity to stand out a bit more, Darren says.
SA also provides opportunities for design and innovation. MiniJumbuk has recently invested in a bedding industry first with the development of its exclusive Airlight TechnologyTM process. With a reputation based on quality, the investment in this state of the art equipment allows MiniJumbuk to maintain its position as a global market leader, producing superior woollen bedding products, including warm, lighter quilts. Darren believes that when you're a bit smaller or you have the odds against you, you have to work harder, think harder, be smarter; all factors that result in better business outcomes.
Discover the MiniJumbuk story and why we Choose SA for Industry.